Mooresville-based Lowe’s Cos. Inc. now has a new multi-year agreement to become the official sponsor of the National Football League. It’s the timing and the impending Super Bowl in Atlanta — the hometown of Lowe's rival The Home Depot Inc. — that makes the deal interesting, though. The news was announced Tuesday, less than two weeks before the kickoff of Super Bowl LIII. Jocelyn Wong, chief marketing officer at Lowe’s (NYSE: LOW), says the home-improvement retail company will be very…
from Charlotte Business News - Local Charlotte News | Charlotte Business Journal https://www.bizjournals.com/charlotte/news/2019/01/22/lowe-s-nfl-sign-sponsorship-deal-as-super-bowl.html?ana=RSS&s=article_search
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