Friday, March 4, 2016

Automotive Minute: Hyundai details plans for new luxury Genesis brand

In a move a decade in the making, Hyundai Motor America will debut its new premium arm this year with the introduction of the G90 sedan in showrooms across the United States. About 10 years ago, a task force was formed to guide that began as a study of the feasibility of the launching an offshoot of Hyundai strictly devoted to delivering competitive luxury products. From there, the group was charged with the process of moving forward with the establishment of a full-blown premium brand. As Hyundai…


from Charlotte Business News - Local Charlotte News | Charlotte Business Journal http://www.bizjournals.com/charlotte/news/2016/03/04/automotive-minute-hyundai-details-plans-for-new.html

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